Brightpearl, which offers a cloud-based retail management system for mid-sized retailers and wholesalers, on Wednesday launched a new Enterprise Partner Program. The company aims to build out its partner ecosystem to deploy an end-to-end management service for omnichannel retailers as an alternative to traditional enterprise resource planning systems. Brightpearl is seeking technology providers specializing in commerce, electronic data interchange, accounting, point of sale, logistics, shipping and inventory, and marketplaces.